Play Life

Bursting out of the big screens and showing off with 3D animated billboards for Qiddiya through Droga5.

Not our first rodeo on 3D Digital billboards and this project allowed us to show off the ever-growing talent and versatility of the 3D team at Studios.
The campaign was shown across the globe on multiple digital displays allowing our work to light up some of the biggest capitals in the world.

Client: Qiddiya
Design & Animation by Electric Studios
Executive Producer: Ben Honour